WDP Communications

Strategic Communications & Public Relations

Communicate Clearly. Build Trust.

We help businesses and institutions communicate their priorities, engage stakeholders, and respond to issues that affect their reputation.

Our work brings together communications planning, media analysis, and message development. From ongoing corporate communications to sensitive public responses, we help clients determine what to say, who needs to hear it, and how and when to communicate.

How We Can Help

  • We develop communications plans around organisational objectives, audience needs, and the wider operating context. Our work includes defining key messages, identifying relevant channels, and planning the timing and sequence of communications.

  • We develop materials that explain an organisation’s activities, priorities, and progress. These include company profiles, corporate publications, sustainability reports, internal magazines, presentations, and editorial content for internal and external channels.

  • We help organisations prepare relevant news angles, develop press releases, and engage with media. Our support includes media outreach, press conferences, briefings, and materials that enable representatives to communicate their position clearly.

  • We help clients assess emerging issues and prepare appropriate communications responses. Our work includes crisis narratives, key messages, holding statements, and communication action plans informed by the available facts and stakeholder concerns.

  • We monitor coverage and analyse emerging narratives, media sentiment, and issues relevant to the organisation. We translate findings into practical recommendations to support communications planning and timely responses.

  • We help organisations communicate with employees, business partners, communities, and other stakeholders. Our work considers what each audience needs to understand and how messages can remain consistent across different channels.

  • We develop workshop materials and facilitate practical discussions on communications strategy, key messaging, and stakeholder engagement. Sessions help participants prepare communications approaches suited to their responsibilities and organisational priorities.

  • We support corporate events, media engagement activities, and CSR programmes and communications. Our work also includes digital activation concepts and brand communications designed to encourage relevant audience engagement.

Selected Experience

The following experience was gained by Cindy Kholisafani, our Communications & Public Relations Partner, before joining WDP.

Government & Regional Institutions

Supported government and regional institutional communications through media monitoring, issue analysis, press releases, and outreach. Experience includes developing workshop materials and coaching participants on communications strategy, key messaging, and stakeholder engagement in preparation for Indonesia’s ASEAN Chairmanship in 2023.

Banking & Crisis Communications

Developed crisis narratives, key messages, and holding statements in response to negative issues involving a banking institution. Assignments included media monitoring, issue tracking, and press release development to support corporate communications.

Corporate Publications & Sustainability

Produced corporate communications materials, company profiles, sustainability reports, and internal magazines for business groups. Responsibilities also included editorial review, media relationships, crisis communication action plans, corporate events, and CSR communications.

Consumer Brands & Digital Engagement

Supported communications for food, beverage, and lifestyle businesses through news-angle development, press releases, and media outreach. Additional experience includes developing digital activation concepts and communications strategies for an agribusiness company.

Experience

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